It seems lately, (and by lately I mean what feels like months now) not a day passes without someone taking a swing at the Apple throne. In the last week alone, President Obama, in a commencement speech at Hampton University, spoke of information technology as a fundamental “distraction.” Satoru Iwata of Nintendo called Apple the “enemy of the future” and Nokia extended its patent infringement lawsuits to include the iPad and iPod.

Obama: “information becomes a distraction, a diversion, a form of entertainment, rather than a tool of empowerment, rather than the means of emancipation. So all of this is not only putting pressure on you; it’s putting new pressure on our country and on our democracy.”

As a father of a young son, and someone who spent the first 17 years of their life without (yes without) a television, I can understand the growing sentiment of concern about the growing “ambient noise” of our day to day lives. It seems everyday there is a new app, or internet function that pulls us further and further from each other, or does it? I mean, is Apple really to blame for the information overload said to be plaguing our social fabric? Or are they simply an innovative company, that continues to innovate better methods than their competitors for customers to interact with the world?

In a recent TED talk video, author Simon Sinek recently discussed the enviable success of Apple. He argues (and I agree), Apple’s dominance is rooted in their clarity and commitment of message. Instead of explaining that they make great products, but they tell the consumer why they make their products. Hear more of Sinek’s explanation here below:

The bottom line is this: too much of anything can always be a detriment. But being too good at something is not. A commitment to innovation, is a commitment to excellence. Be excellent my friends and know why you do what you do.

All the best,

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Jay Kubassek

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13 thoughts on “"I Have a Plan" vs "I Have a Dream"”

  1. Juan Walker

    Great message Jay. I did not realize that my beliefs and my why can deeply affect the final decisions people make. I thought the What and How is more than enough for people, but now I realize the Why is definitely what I need to share at a much deeper level. Not sure if I am doing a good job at it now, but I am now more conscious about it to make it #1 because of this post. Thanks and God bless.

  2. Yeah, I have a hard time keeping myself updated with all the information out there and with technology of course.

    The pace at which it grows is unbelievable. Fortunately, I have my wife which is very into technology and she teaches me.

    Nicolás Laverde.

  3. Thank you JK, too much of anything can really paralyze you. Some of us can not cope with new technology and information at a lightening speed. But sticking to what is working for you is also better.

  4. Thank-you so much for sharing this.Very powerful.This is just the kind of information that needs to be shared.Jay you are quite an inspiration and I am honored and proud that I am a member of this community that you and aaron are building.With people like you at the helm I believe we have the ability to transform our world.Thank-you for steppin up and being the leader that you are.I have always had something to be grateful for, but since joining ccpro my gratitude has a whole new meaning. what I am a part of part of has givin my life such joy and passion.I have been looking along time for a vehicle that I could use to help people become all that they are capable of being and thanks to you and all the leaders in ccpro I have found it. thank-you.I know that I will get the honor of meeting you one day until then may you and all the membership be blessed.Keep sharing this is good stuff.

  5. Down this way it is called “Tall Poppy Syndrome”. The need to knock down someone who is really achieving great things.

    First it was Google…
    Now it is Apple…
    Look out Facebook…

    The worst part is when it is done by a competing company using spin to try to claw back market-share from a genuinely innovative business.

    Great post Jay

  6. It is amazing how this concept has attracted me. I have been reading power vs force and the concepts have lead me to realizations just like this ted.com presentation. Awesome

  7. Thank-you so much for sharing this.Very powerful.This is just the kind of information that needs to be shared.Jay you are quite an inspiration and I am honored and proud that I am a member of this community that you and aaron are building.With people like you at the helm I believe we have the ability to transform our world.Thank-you for steppin up and being the leader that you are.I have always had something to be grateful for, but since joining ccpro my gratitude has a whole new meaning. what I am a part of part of has givin my life such joy and passion.I have been looking along time for a vehicle that I could use to help people become all that they are capable of being and thanks to you and all the leaders in ccpro I have found it. thank-you.I know that I will get the honor of meeting you one day until then may you and all the membership be blessed.Keep sharing this is good stuff.

  8. Jay, thanks so much for your insight. You are a true inspiration to us. We thoroughly enjoyed the TenForTen experience and discovering our “WHY”. Thanks for posting Simon Sinek’s video…it gives us an entirely new perspective on how to become more productive in our business and as persons. Thank you kindly for sharing. We appreciate it very much!

  9. Great message Jay. I did not realize that my beliefs and my why can deeply affect the final decisions people make. I thought the What and How is more than enough for people, but now I realize the Why is definitely what I need to share at a much deeper level. Not sure if I am doing a good job at it now, but I am now more conscious about it to make it #1 because of this post. Thanks and God bless.

  10. Pretty nice post. I just stumbled upon your blog and wanted to say that I have really enjoyed browsing your blog posts. In any case I’ll be subscribing to your feed and I hope you write again soon!

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